Duracell

HARDER BETTER FASTER STRONGER...The iconic Duracell Bunny gets turbo charged!

Private Island added some magic moments to the script before creating the animatic and designing the environments. Working with The Mill Paris to animate this fun fast and furry spot.

CLIENT
Duracell

AGENCY
VML

Chief Creative Officer: Simon Lloyd
Art Director: Laura Saraiva
Copywriter: Charli Plant
Producer: Charlie Woodall

PRIVATE ISLAND
EP: Helen Power
Director: Chris Boyle
Animatics: Private Island

VFX
The Mill Paris